Head of Data & Analytics, APAC & EMEA,
Zoher Karu is Managing Director, Head of Data & Analytics for Asia-Pacific & EMEA Consumer Bank at Citi. In his role Zoher is responsible for leveraging data and advanced analytics to help drive growth for all aspects of the consumer bank across 17 markets. Most recently, Zoher was Chief Data Officer at eBay where he worked enterprise-wide to create, organize, democratize, and act upon data, analytics, and insights from eBay's 170 million active buyers globally and over 1 billion individual listings for sale. Before eBay, Zoher served as Vice President of Marketing Analytics at the retailer Sears Holdings building and operating a real-time targeted marketing platform. Prior roles also include improving human interactions through text analytics and personality type detection; targeting advertising based off current & future weather conditions; tracking shoppers inside of retail environments using video cameras; and strategic consulting with a variety of clients and industries at McKinsey & Company. Zoher is also the published author of an engineering textbook called 'Signals and Systems Made Ridiculously Simple'. His education includes a Ph.D. in Electrical Engineering and Computer Science from MIT and a B.S. in Electrical Engineering from Carnegie Mellon University.