2022 Conference Programme

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Hyper-personalization: Achieve one to one marketing at scale

13 Oct 2022
Customer Data, Engagement & Privacy Theatre
Personalization should feel like talking to your mom who understands you and can anticipate your needs. And with a myriad of customer data available , there is no reason why brands should not be able to talk to their customers like it's a 1-1 conversation.
In this session, Meiro will discuss the major pitfalls for "shallow personalization" and provide a practical framework how brands can scale up their personalization game.


Platinum Sponsor


Theatre Sponsors

Gold Sponsors

Silver Sponsors

Bronze Sponsors


Official Partner Hotel

  • Marina Bay Sands

Held In

  • SG

Supported By

  • SG

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